KidDo
A solution for working parents to balance working and home parenting during quarantine, by offering high quality activities for kids to play alone.
Overview
Team size: 5
My role: researcher, sketching, prototyping, visual design
Tool: Figma
Duration: 1 month
About
Problem:
During the situation of global pandemic, multiple aspects in our life are changed by the need to stay at home. The long existing problem — home parenting is brought to a new level of seriousness. In quarantine life, most parents not only need to work remotely to make their life, but also need to take care of the health and the school work of their kids, which makes the time during pandemic even more frustrating.
Solution:
Based on thorough research and iteration, my team designed KidDo app, which provides parents a community to share quality activities for their kids to play alone, or with them during their spare time, and to learn from those activities.
Background
When the global circumstance about COVID-19 gets more and more serious, all areas in the United States are less or more affected by the pandemic. COVID-19 has seriously changed our life, and we could face all kinds of problems raised by this change in society.
By carefully researching the change in searching frequency of several keywords on Google, our team concluded 4 main difficulties in our pandemic life.
Brainstorm
After listing all possible solutions we could come up with for the four difficulties, Our team decided on solving the specific problem of home-parenting. While home parenting is made a hot topic by the pandemic, its searching trend was steadily high compared with other hot topics -- it is a long term problem.
Understand Our Users
Questionnaire
To get a deeper understanding of the pain points in home parenting, our team distributed a questionnaire, and received responses from 38 parents in two age ranges.
Interview
To get access to personal experience on home parenting, we interviewed 4 actual fathers/mothers around the world.
Pain Points
Carefully analyzed our questionnaire and interview, our team concluded 3 major pain points in home parenting our App intends to solve.
Persona
Basing on the information we got from research, our team specified all problems and user needs into 2 personas as our guide in future design:
Storyboard
We also created a storyboard to specify the use case and to help us strictly follow what we intend to do.
Then, we interviewed 5 design students for their opinions on our storyboard, and got several valuable suggestions from them:
Based on their suggestions, we iterated our storyboard:
Competitor Analysis
Design & Iteration
System Flow Chart
Low-Fidelity Prototype
1st Usability Test
To test the usability of our low-fidelity prototype, we did user tests on 5 design students, and received several valuable responses from them.
High-Fidelity Prototype
2nd Usability Test
To make sure the quality of our final design, we did a second user test on 3 actual parents and got several valuable feedbacks from them.